Sekka 38

For Sekka 38, a homegrown Emirati abaya and fashion brand, I designed two collection lookbooks that reflect its modern elegance, intricate detailing, and craftsmanship. The layouts give space to the garments, highlighting the textures and considered details that define each collection. The project also extended into packaging for a collaboration with chocolate brand Daima. Drawing inspiration from the abaya textiles, I developed a pattern for the chocolate box, translating the collection’s fabric details into a new medium and creating a cohesive connection between fashion and gifting.